Hasbro has a long and proud tradition of empowering childhood worldwide through a variety of philanthropic programs. We believe that every child is born with the sparkle of hope in their eyes and sometimes, because of life’s challenges, that hope has been diminished. Our mission is to assist these children in triumphing over their critical life obstacles and to bring the joy of play into their lives. Through our philanthropic programs we work to bring “the sparkle of Hope, the joy of Play and the power of Service” into the lives of the children who need us most.